I will still always share the majority of my plays completely for free on my X account, Pikkit account, and/or other social media accounts! The reason these are not included exclusively is because I do not consider myself a "capper" - I am just a mom who really loves data! My true passion is bringing great data to as many people as I can, and I just so happen to use my data to make my own personal plays as I have time - and I am happy to share those for free. I believe the value I add is in my data and the presentation of that data, not in my choice of plays and pairings (in fact, I've been known to be a pretty terrible pairer 😉). But for those who enjoy following my plays, you can absolutely keep doing that - for free!

However, note that VIP Members will always get ALL my plays in the Discord as soon as I place them, and they may be delayed going to X and Pikkit by as much as several hours. Some plays may also never make it onto X at all - depends how much time I have to share. If you want to tail me and getting the same value is important to you (which it should be!), you should consider joining VIP. Discord Only membership is a more affordable way to tail if that is your primary driver.

It’s true, there are tons of great data sources out there, and most of them are free! In fact, I have lists available of all the resources I use to build out my data sheets, and I highly encourage anyone interested to check them out directly!: https://www.mama-knows-bets.com/resources

But for those who are interested and able, for MKB VIP All Access members I will have already done the work for you - combing through all these data sources, pulling out the best of the best and stitching them together so you can see all the most relevant stats all at once. My data sheets also provide some proprietary “special sauce” on top of this stitched data that you won’t find anywhere else. All of my “MKB Scores”, which translate to how likely I think any player prop is to hit, are created by me and won’t be found elsewhere. Some of my other data points are proprietary as well, such as the NHL “Line Advantage” score, or how I calculate Estimated Fair Value on one-way lines. Others might have something similar, but it won’t be exactly mine.

Additionally, the way that I gather Target Lists - for Outcome, Value, and the MKB Targets that meet both criteria (the middle of my Venn Diagram) - is completely proprietary and based on formulas I have built and tested myself, and continue to refine over time.

Ultimately, joining MKB VIP is a way to support me - if you believe in the data I provide and the proprietary layers I add to it, and if you appreciate the work that I do for free across X and other platforms every day to help spread the word and inform others on value. For those who are able to support - I appreciate you!

All models and projections are available on the MKB VIP website for All Access customers. Pages are grouped and labeled by sport and page content. The VIP Discord is also pinged each time data is updated on the site - when models are updated AND when Value Finders are updated, with a high level snapshot of the newly refreshed information. To see the full set of new information, a link is provided with the Discord notification to take you directly to the refreshed page.

A big reason why I am doing this is I want to more closely connect with my followers! The Discord is a great community where you have more direct access to me via our chat channels - I am super active in the Discord and reply to everyone’s questions and we are regularly chopping it up in there deciding what our plays will be for the day!

I also hope to add regular small group video chats exclusive to my VIP members soon, with a calendar available in advance where members are able to sign up to reserve a spot! In these sessions we can discuss my data views and how to best utilize them, look over historical data and explore different cuts and analytics, discuss upcoming games and projections, or ask any other questions! I think these could be really fun - more to come!